Quotidiano Nazionale, a leading Italian newspaper, has partnered with Dailymotion Pro to revolutionize its video experience and better serve its growing audience. By leveraging Dailymotion Pro’s advanced video infrastructure and player, the newspaper has enhanced its ability to engage viewers and drive traffic across its digital platforms.
To address the increasing demand for seamless and intuitive video consumption, Quotidiano Nazionale engaged Dailymotion Pro’s team to develop a highly customized solution. This bespoke add-on enables videos to play in succession on desktop and allows mobile users to swipe effortlessly between videos—creating a user experience tailored to today’s dynamic content consumption trends.
Dailymotion Pro conducted a detailed assessment of the newspaper’s needs, delivering a solution supported by a clear quote that reflected the exact development time required.
The objective here is clear: although the platform has just gone live, the focus is on driving increased video views and enhanced engagement metrics. This is a step toward boosting user retention and fostering more meaningful interactions. Ultimately, this will unlock the full potential for monetization—through expanded ad exposure and premium placements.
I’m really happy to see how we’ve pushed the user experience for a newspaper like Quotidiano Nazionale to align with today’s consumption habits. This collaboration is a great example of how Dailymotion Pro understands the challenges newspapers face and how we can support them in their growth and digital transformation.
Quotidiano Nazionale’s innovative approach, combined with Dailymotion Pro’s expertise, demonstrates how newspapers can thrive in the competitive digital landscape by embracing cutting-edge video solutions. This advanced level of customization is available as an add-on for all partners looking to adapt to evolving consumption trends, enhance audience engagement, and unlock new revenue opportunities.